Feb 14, 2023 | All, Marketing Tips
Why a Postcard? Postcards are inexpensive. These powerful mini billboards pack a powerful punch in a small space. Write concisely and use bullets, images, and graphics to tell your story. Postcards are quick and easy to send. Because of their simple format, postcards...
Feb 7, 2023 | All, Marketing Tips
Like peanut butter and jelly and superheroes like Batman and Robin, print and digital marketing channels are both strong and effective on their own. Yet, they also work better together. Why? Anytime you reinforce your message with multiple touches across different...
Jan 31, 2023 | All, Marketing Tips
When i t comes to designing your postcards, brochures, and marketing collateral, there are many great template-based tools to help you. But sometimes, a template just won’t cut it. You need a professional designer. Google “graphic designer” and you’ll end up with more...
Jan 24, 2023 | All, Marketing Tips
Want to geek out on marketing science? Check out neuromarketing, a field examining consumers’ responses to marketing stimuli. Neuroscience looks at how the brain receives and processes information, and neuromarketing looks specifically at the impact of this...
Jan 17, 2023 | All, Marketing Tips
Packaging is customers’ first impression of your brand, so make sure it looks its best. Whether you’re selling in chain stores or just in your small shop, shoppers will associate the quality on the outside (your packaging) with the quality on the inside...
Jan 10, 2023 | All, Marketing Tips
When it comes to marketing, no channel reigns supreme. Every channel has its strengths and weaknesses, and part of creating relevance is capitalizing on the strengths of each one. For example, email is powerful for flash sales and quick updates, while print has a...
Dive straight into the feedback!Login below and you can start commenting using your own user instantly