What’s The Attraction?

What’s The Attraction?

How to Draw Customers Into the Sales Funnel If you are like 61% of direct mail marketers, lead generation is your number one business challenge. Indeed, a HubSpot survey found that more than half of marketers spend at least half of their marketing budgets on...
Manage Your Assets All In One Place

Manage Your Assets All In One Place

Have you considered organizing all your marketing assets, including printed materials, promotional items and apparel all in one place and then distributing them through your own storefront? We can do it!!!! McClung’s Asset Management System (AMS) provides companies...
Want It to Be Personal? 10 Questions to Ask

Want It to Be Personal? 10 Questions to Ask

According to the research firm McKinsey, 76% of consumers say that receiving personalized communications is a key factor in prompting their consideration of a brand and 78% say that personalized content makes them more likely to purchase from the brand again. That’s a...
Creating a Sustainable Package

Creating a Sustainable Package

Consumers are increasingly showing a preference for products that communicate a sustainable message. Two-thirds of consumers say they will pay more for them. [1]   Let’s look at some of the top ways you can be sustainable and communicate that message effectively...
Got Leave-Behinds? Here Are Three “Must Haves”

Got Leave-Behinds? Here Are Three “Must Haves”

When you conclude any important sales meeting, you want to leave more than a good impression. You want to leave behind materials that will continue to sell your company and your products long after you’re gone. Let’s look at three great leave-behinds to leave behind....
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