Nov 29, 2022 | All, Marketing Tips
When you look at any printed piece, what stands out first? If there are bullet points, that’s where your eye immediately goes, right? Bullet points are short, punchy, and command attention in any layout. Because bullet points have such impact, you might be tempted to...
Nov 21, 2022 | All, Marketing Tips
Just look around, everywhere you go there are promotional items. It may be the favorite pin you use, the hat your neighbor wears, or your co-worker’s favorite coffee cup. These items adorn logos, branding, and event reminders of companies they buy from or...
Nov 15, 2022 | All, Marketing Tips
Shoppers Are 51% More Likely to Buy If . . . Did you know that consumers are at least one-third more likely to make a purchase if the marketing communication is personalized? According to Adobe’s 2019 Brand Content Survey, 51% of consumers are more likely to make a...
Nov 8, 2022 | All, Marketing Tips
Increase customer response with age-appropriate, relevant generational marketing It’s often said that “age is just a number,” and to some extent, that’s true. Americans are living longer, living healthier, and staying more active than ever. Many couples are delaying...
Nov 1, 2022 | All, Marketing Tips
Guess what? Storytelling isn’t just for movies, books, and TV shows. It’s a powerful tool in marketing, too. When buyers feel drawn to your story, they become more connected to your brand and are more likely to buy. Here are three ways you can incorporate...
Oct 25, 2022 | All, Marketing Tips
Looking around, most companies are making the same claims these days. They offer great products at great prices. What sets you apart? This is where customer experience (CX) becomes so important. Customer experience is more than customer service. It’s everything about...
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