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How to Draw Customers Into the Sales Funnel. Lead generation is critical because not all marketing contacts result in a sale right away.

Have you considered organizing all your marketing assets, including printed materials, promotional items and apparel all in one place and then distributing them through your own storefront?

Personalization drives results, but what do consumers really want? And does personalization impact all consumers equally?

Consumers that receive personalized communications say it’s a key factor in prompting their consideration of a brand.

Let’s look at some of the top ways you can be sustainable and communicate messages effectively on your packaging.

When you conclude any important sales meeting, you want to leave more than a good impression. You want to leave behind materials that will continue to sell your company and your products long after you’re gone. Let’s look at three great leave-behinds to leave behind....