Jun 28, 2022 | All, Marketing Tips
When you conclude any important sales meeting, you want to leave more than a good impression. You want to leave behind materials that will continue to sell your company and your products long after you’re gone. Let’s look at three great leave-behinds to leave behind....
Jun 21, 2022 | All, Marketing Tips
When it comes to interactions, consumers hold power in their hands. They choose what content they want to see, when they want to see it, and what channels they want to engage with. That’s why successful companies do more than simply build their brands. They motivate...
Jun 14, 2022 | All, Marketing Tips
You increase your response and conversion rates by personalizing your message, whether in print or email. But “personalizing” doesn’t just mean using data to swap out images and text based on information you have in a database. Personalized printing...
Jun 7, 2022 | All, Marketing Tips
There are many ways to engage your audience, raise your company’s visibility, and define your brand in the marketplace. From drip marketing to event planning to strategic direct mail campaigns, you have many tools at your disposal. Regardless of which tools (or...
May 31, 2022 | All, Marketing Tips
You come home from work and discover that you received a direct mail piece. Nice! We all love mail. But then you talk to your neighbor, and they got the same piece in their mailbox. Then you talk to another neighbor, and they got one, too. So did the neighbor across...
May 24, 2022 | All, Marketing Tips
Do you have a lot of print collateral? Have you ever wondered how you could better organize your materials and make sure that your staff has enough stock on hand without keeping an entire room full of collateral that may get outdated before it can be used? McClung...
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