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Join McClung in the Fight Against Hunger
You have the power to make an impact in someone’s life, today. Please join us—
together we can raise funds and awareness about hunger in our community, and also
benefit the Blue Ridge Area Food Bank.
Reminder to Mail Early This Holiday
We recommend sending holiday mail and packages early this year, and now is the time make sure you have a plan so that everything arrives on time.
Channel Preferences Matter More Than You Might Think
Knowing customers’ channel behavior and preferences is foundational to any multichannel marketing program.
Giving Thanks
McClung is thankful for the opportunity to help you do more this year. Have a happy and safe Thanksgiving.
3 Reasons Consumers Still Love Print
If you love your customers, then love what they love. Digital communications have their place in the multichannel mix, but when it comes to “feeling the love,” it’s still very much about print.
Printing Command Central
The print-on-demand benefits of these portals are endless. But there are other benefits, too, such as full visibility into inventory and ordering, that are less understood and under-utilized. With customizable reports, you can gain full visibility into which products are being ordered, when, and by whom. You can select monthly, quarterly, or annual reports, and you can get information in real time, too.
Are Your Customers Coming or Going?
So does it matter whether you are doing an acquisition mailing or a retention mailing? Yes! By understanding each audience and how to position your messaging best for each one, you’ll maximize your ROI, whether the campaign is digital or in print.
Survey: Print Is Safe, Secure, Trustworthy, and Eco-Friendly
If something is proven safe, secure, and trustworthy, you’d embrace it, right? Now add in that it is also eco-friendly, and you have a product anyone would love.
McClung Companies Hosted The Virginia Manufacturing Association
McClung Companies hosted The Virginia Manufacturing Association (VMA) and opened its 35,000 square foot production facility for a showcase tour. The VMA was onsite to present one of its 2021 Industrial Strength Leadership Awards
Shoppers: How Brands Treat People Matters
How brands treat people during national crises like a global pandemic impacts shoppers’ purchase decision. This means that even subtle elements in your direct mail, email, and newsletter messaging matter—a lot.
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