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PRINT 101 SERIES – CHOOSING THE PERFECT PAPER FOR YOUR PROJECT

PRINT 101 SERIES – CHOOSING THE PERFECT PAPER FOR YOUR PROJECT

Selecting the right paper is a crucial aspect of print projects, as it greatly influences the overall look, feel, and durability of the final product. In this article, we’ll provide an overview of common paper types, discuss factors to consider when selecting paper, and explore how paper choice impacts the aesthetic appeal of your printed materials.

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PRINT 101 SERIES – The Print Quoting Process Demystified

PRINT 101 SERIES – The Print Quoting Process Demystified

Obtaining accurate print quotes is a crucial step in the printing process, helping consumers make informed decisions and stay within budget constraints. In this article, we demystify the print quoting process by providing a step-by-step guide, discussing factors that influence printing costs, and offering tips for comparing quotes and negotiating with printing companies.

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BLINN APPOINTED VP OF OPERATIONS

BLINN APPOINTED VP OF OPERATIONS

McClung Companies Incorporated, a leading provider of printing, mailing and marketing solutions, is pleased to announce the appointment of Mike Blinn as Vice President of Operations. In his role, Blinn will oversee all operational aspects of the company, driving efficiency, innovation, and growth.

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PRINT 101 SERIES – WORKING WITH DESIGNERS FOR PRINT PROJECTS

PRINT 101 SERIES – WORKING WITH DESIGNERS FOR PRINT PROJECTS

Collaborating effectively with designers is essential for bringing your print projects to life. Designers possess the expertise to transform your ideas into visually compelling materials that resonate with your audience. In this article, we explore the importance of collaboration between consumers and designers, provide guidelines for providing clear design briefs and feedback, and discuss design elements that impact print quality and cost.

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Print 101 Series – Effective Communication

Print 101 Series – Effective Communication

Thank you for joining us for Article 2 of our Print 101 Series. This series will empower you with the knowledge and confidence to navigate the printing process seamlessly. If you missed Article 1, feel free to visit our blog page to view all the articles. Article 2 -...

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Print 101 Series – Understanding the Basics of Printing

Print 101 Series – Understanding the Basics of Printing

Collaborating with your sales account manger and customer service representatives (CSR) is a crucial part of the printing process. Clear communication and understanding of each role provide a smooth project execution and outcomes. In this article, we explore strategies for engaging with your sales account manager and CSR to ensure your printing needs are met.

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Email: The Perfect Direct Mail Add-On

Email: The Perfect Direct Mail Add-On

Increase the effectiveness of your direct mail campaigns. Add a branded email with the same design components as the direct mail piece so that they are part of an integrated campaign. Adding branded email as a secondary touch doubles the customer. Let’s look at 3 reasons to add email as a second touch point.

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5 Ways to Maximize Direct Mail for Nonprofits

5 Ways to Maximize Direct Mail for Nonprofits

If you’re a nonprofit, you know how critical direct mail is to your fundraising. In fact, according to MobileCause, donors are three times more likely to give online in response to a direct mail appeal than an email. Let’s look at 5 tips to maximize donation efforts.

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Print Marketing Challenges

Print Marketing Challenges

As businesses realize the need for impactful communication, McClung’s unique approach to print services becomes the key to unraveling the challenge. Let’s explore how McClung helps businesses transforms information into powerful print marketing tools with services that go beyond the conventional, pushing the boundaries of traditional print limitations.

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